What’s Big Data and Why You Should Care (As an Artist)

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What’s Big Data?

The music industry has experienced a once-in-a-lifetime shift from physical distribution (CDs, etc.) to digital distribution (streaming), which has created a world of new possibilities for independent artists. Independent artists are now able to distribute their music globally without the support of labels, which allows independent artists to keep more of their own royalties. The problem facing independent artists is how to take their careers to the next level. How do artists promote their music on a large scale without label support? How do artists monetize their music so they can actually make money? The answer is Big Data. Big Data, when utilized properly is the key to connecting with industry decision-makers, industry opportunities and the ability to make more money.

Why You Should Care (As An Artist)

As an artist, you can use Big Data to make more money, connect with industry decision-makers who can help take their careers to the next level, and to access industry opportunities that help advance their careers!

How You Can Learn More

Our panelists will help you figure all of this out! Our panelists include:

  • John Kohl, CEO, TuneGO. Kohl brings the music tech perspective to the panel having created an online platform that connects musicians to the music industry.
  • Alison Ball, President, TuneGO. Ball brings more than 25 years of industry experience to the panel having worked at the likes of Warner Bros, RCA, EMI, and CBS.
  • Marcus Spence, Senior VP of A&R, Mosley Music Group. Spence brings the A&R perspective to the panel having worked with artists such as Timbaland, Keri Hilson, Nelly Furtado, OneRepublic, Tink and V Bozeman.
  • Ron Dante, Singer, Songwriter, Producer, Ron Dante Productions. Dante brings the singer, songwriter, and producer perspective to the panel having produced for Barry Manilow.
How You Can Help

Vote for our SXSW Panel and leave a comment! Today’s the last day to vote! (Thursday, August 28, 2018)

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